Advertising

Media specific advertising research and targeted improvement of advertising effectiveness

Consumers are bombarded with over 4,500 advertising messages a day. How do you make your message stand out?

From planning to concept to execution MediaAnalyzer assists your company with its marketing and the advertising optimization. We offer a full range of media specific advertising research for a targeted improvement of advertising effectiveness.

During developing a campaign MediaAnalyzer tests concepts and performs iterative pre-tests to make sure you focus on the best message and creative. Our marketing research tools and online surveys are customized to test and optimize TV commericals, print, online and Out of Home advertising as well as mailings.

In the context of ongoing campaigns MediaAnalyzer will make sure that the advertising performs as intended with post tests and advertising trackings. We also help you optimize supporting elements like your web presence and social media.


Traditional

Online

Intermedia

MediaAnalyzer is...

  • Innovative - Deeper analyses by combining Measurement & Survey
  • Fast - Results in 1 - 2 weeks
  • Actionable - Clear direction for optimizing impact, branding, understanding and purchase intent
  • Valid - Large geographically diverse samples ensure accuracy

Contact

If you have any questions or need further information please do not hesitate to contact us.

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